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improvement in safety incident rates
in response times to incidents
in property damage
Kasa was looking for a privacy-safe solution to gain insights into guest behavior and better manage the security of its over 1,500 properties. Investing in Minut's real-time monitoring of noise, motion, and cigarette smoke has enabled Kasa to proactively prevent disruptions. Further, by showcasing its partnership with Minut on its booking page, Kasa has attracted more respectful guests and reduced safety incidents by 89%, significantly decreasing property damage and strengthening community trust.
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Founded in 2016, Kasa is a San Francisco-based short-term rental brand and operator, offering tech-enabled hospitality in curated apartments, hotels, and vacation homes across the United States. Kasa partners with leading tech innovations, like Minut, to help ensure a seamless, comfortable stay for business trips, family adventures, and vacations.
With thousands of properties across over 50 cities in the US, Kasa was looking for a way to remotely balance the security of its properties, without compromising guest experiences or privacy. With no cameras inside its properties, the dedicated Trust & Safety team lacked insight into the activities causing damage and had no way of predicting which guest would be likely to disrespect the property.
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“Minut is a trusted and critical partner for Kasa and its sensors are a key component in our industry-leading Trust and Safety program."
Minut's sensors allowed Kasa to monitor noise and cigarette smoke—the two main indications of potential property damage—in real-time across its properties. These AI-powered sensors provided Kasa with valuable data on property activities, enabling swift responses to issues. By integrating Minut's data with Kasa's powerful algorithms, the company could identify patterns and predict guest behavior, allowing the team to proactively prevent disruptive incidents and reduce damage costs.
improvement in safety incident rates
in response times to incidents
in damage costs
Without a reliable way to monitor guest behavior, Kasa found it difficult to prevent disruptive incidents, leading to potential property damage, noise complaints, and negative experiences for neighboring residents. Ensuring every guest was respectful of the space wasn't a guarantee, which posed risks to Kasa's reputation in its communities, and increased operational costs.
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“Advertising Minut on Kasa's listings sends a powerful message—every stay is safeguarded, and disruptive behavior won't go unnoticed. This allows our team to ensure problematic guests are deterred from choosing our properties, and has saved us considerable amounts on property damage costs.”
After investing in Minut, Kasa decided to advertise the device’s presence on its listings. This communicated a strong message that properties were actively monitored, deterring problematic guests from booking and lowering the costs associated with property damage. It also meant that guests who do book enjoy a higher quality environment—without risk of lingering cigarette smoke or obvious signs of property damage—this has led to higher satisfaction rates and an increase in positive reviews.
in positive reviews
in property damage
Kasa continues to use Minut to help expand its presence in the short-term rental market and better manage its portfolio remotely. The company plans to increase its usage of Minut’s temperature and humidity monitoring to help reduce energy costs and its carbon footprint.
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